Animations, The Fine Art of Creativity

It is one of the expensive techniques and hence it is not suitable if your business has a small budget. This technique is most commonly used in commercial purposes due to the high quality and it makes your brand noticed in an instant. The production time for 3D animation is longer compared to other techniques.

Whiteboard Animation video uses simple black and white illustration on white board to explain the concept. This is another preferred and popular style used by B2C and B2B companies since white board animation helps to explain a product or service procedures deeply and clearly. The whole story is just described as pop ups of drawings and this technique offers straight forward and up to the point benefit.

This technique is mainly used by companies having complicated services or products to explain in detail or to bring trust to their brand. 2D motion graphics animation is primarily characterized for engaging and for direct explanation on products. The graphics used in this technique show how the service or product makes benefit to a customer.

Typographic fonts are animated to express an idea on this type. Sounds will be simple but the proper selection of fonts and voice provides a unique experience for the audience.In this technique, animation is made by expanding letters, motions, shrink, color gradients, fly and by numerous ways. The effects can be simple, short or lengthy.

Info graphic video animation is preferred to explain financial data, numbers, figures, facts and so on. It is a type of motion graphics in which charts, numbers, facts, data and other kind of statics are packed and animated to form a well structured video. This helps audience to listen and understand the facts and figures easily rather than reading a text data.

This technique is one of the low cost alternatives to make a video and it is commonly used on tutorials. In this an audio narration is implemented on a digital recording. This technique does not work for your explainer video but depends on your product or services. If your business is software or any other complex platform, this technique will be the best.

As its name implies, cutout animation shows the cutout of characters and objects on paper in a sequence. This technique is very simple in terms of look and presentation since movements are simple using cut outs. This technique has both advantage and disadvantage of simplicity in presentation.

Title video should be the most memorable and important one to express your business in an effective way before starting the entire presentation. Title video animation is generally used on classic movie, TV shows etc. EVM provides an appropriate title animation video to improve audience retention.